The Agency Model - Path to Enlightenment?

When I stumbled upon the imagery below from David Armano at Logic+Emotion it really fueled my thinking about business models in general. I have often been fascinated with the “agency model.” There are those, like myself, that believe the traditional agency model is dead. Strategically, creating a business around this model is the equivalent of agreeing to be a dog chasing it’s tale. A company that operates under this model must always be re-inventing itself. It must be the perfect blend of sales, creative and execution. If any of these three pillars fall short it will impact the...
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